Some sad news today, after 74 years of production Kodak will be retiring their iconic Kodachrome film:
I'm not sure why it is that Kodak have chosen to end the film after 74.5 years thus missing a golden opportunity for a 75 year publicity of the bringing of colour film to the masses.
Surely delaying the announcement and having a 'Happy Birthday Kodachrome' year in which they could run competitions, have online galleries - a celebration of their achievements. They could have then deleted it at the end of the year letting the film go with a bang rather than just fading away in a very un-Kodachrome manner.
I feel its unfortunate that they have deleted it just six months short of the 75th birthday. I guess Kodak had to decide on whether there was going to be a new coating, stocks having dwindled in their supply chain and they now feel that they are going to concentrate on their newer technology films like Ektar 100.
Kodak have a tribute on their blog A Thousand Words
My Tribute will follow....